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Monthly Archives: June 2016

Why Getting a Responsive Website Presence is Only the START of the Journey?

In today digital age it is given that every business needs to have a web presence in order to reach their potential target market! However, having a web presence is only the START of your business’ online journey! {       this } Having assisted hundreds of small to medium businesses develop websites that convinces and converts site visitors into potential leads, what I explain to business owners is that if they are serious…
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How To Leverage Digital Transformation to Become Global STARS? – A Case Study

Although I’ve been in the digital marketing scene for over a decade, my experience writing my latest book, ‘A Guide to Digital Transformation for SMEs’ further increased my sensitivity to the subtle and drastic changes that occur in the world of business. Most of these changes are fuelled by innovation using digital technology! This Case Study Is About How an Ordinary Individual Took Extraordinary Actions and Become a Global Star! Most…
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How Marketers Can Leverage Snapchat In Digital Marketing Strategies

Digital marketers may feel like they’re always being told to leave other social media platforms behind and focus on the next big thing. Lately, that next big thing has been Snapchat, however this is one channel that marketers definitely shouldn’t ignore. Snapchat is a disappearing messaging app where users can send videos or photos to their followers that disappear after just a few seconds. Not only does Snapchat receive 4…
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