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Every time you view a post on social media, you probably contemplate whether you should click the Like button or ignore it and move on to the next. You may also have wondered what the fuss is all about. Is there really a benefit to liking a page or a post? Apart from satisfying one’s ego, does anybody really care?
I’ve been a serious student of Social Media for over four years and what I’ve found is very few people understand the engagement process behind likes. Should you like every post you read, should you monitor your likes, is there a way to leverage the likesyou receive? To help you understand the hidden dynamics behind likes, I’ve provided a simple explanation which will help you get significant results with social selling.
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