It’s been quite some time since I first published this article keeping in view the struggles of B2B marketers trying to generate LEADS via LinkedIn. Since then, LinkedIn has not just grown into the ultimate sales powerhouse in the B2B segment but has also updated several of its features to a much more sophisticated level,
LinkedIn’s professional networking capability is unmatched by any other such network. This social networking site currently has more than 259 million members worldwide with over 5 and half million members in Australia alone. It is also a leader in terms of generating leads to businesses and is no doubt the best social platform for Business to