Social media has been providing entrepreneurs and SME’s a great way to establish an online presence and reach out to their target audience directly and in real-time. However with so much information overload on the customers already, businesses often find themselves scrambling for attention, let alone spurring some level of engagement through their social media
Following up on last week’s article where we talked about the main benefits of using HootSuite as your social media management solution, this week we will be shedding light on the reporting facilities provided by it. Here’s where HootSuite stands out from most other tools – you can analyse your social media performance using over 40
Are You Measuring Your Social Media ROI? Social media has revolutionised consumer behaviour in numerous ways making it impossible to be ignored. Your customers are all out there, logging into Facebook, Twitter etc. connecting with friends and family, looking for entertainment and exchanging product/service reviews. The sheer pace of information exchange has resulted in some
