In today digital age it is given that every business needs to have a web presence in order to reach their potential target market! However, Having assisted hundreds of small to medium businesses develop websites that convinces and converts site visitors
Social media has been providing entrepreneurs and SME’s a great way to establish an online presence and reach out to their target audience directly and in real-time. However with so much information overload on the customers already, businesses often find themselves scrambling for attention, let alone spurring some level of engagement through their social media
How can our customers respond to us when our website doesn’t respond to them? It’s about time we had a reality check! With the explosion in the use of mobile devices, users are now demanding websites that make viewing and action taking on small screens as easy as it is on desktops. Such websites use a responsive web design
Once the “oops” moment goes viral, trust me, there’s very little you can do about it. Has this happened to your company? Without a well-defined Social Media Policy, you are exposed to your own ‘oops’ moments sooner or later! No doubt promoting via Social Media is a powerful asset for businesses trying to grow online
“Content strategy plans for the creation, publication, and governance of useful, usable content (UX Booth, 2014).” Content on a website can originate starting from the menu text to body text, blog post text, news text, product related text and may even refer to images. Facebook content was mainly organised by developers, designers and product managers.
Rest in Peace or Responsive Integrated Platform for your website – the decision is for businesses to make! At least that’s what Google intends to achieve with its upcoming mobile friendliness update. As a digital marketer strategist and trainer, I hear many of my clients complaining that they are constantly getting pushed by Google to
With mobile connections reaching over 7 billion, which is almost matching the global population figure of 7.2 Billion (source www.gsmaintelligence.com). It is now changing the way we do our business today. Having developed and seen the growth of many eCommerce internet marketing platforms over the years and now into more and more development of mCommerce
Is your business website providing the necessary results that you have been looking for? If you have been thinking of building a new website or revamping your existing one, read on as we take you through some creative and exciting trends in web design technology. Your website makeover will be a success, we promise! Your
In this edition we bring to light the success story of Platinum Valet Dry Cleaning and its path to establishing a strong online presence. Launched in 2012 in Sydney by Sam and Jacki Mansour, Platinum Valet is a family-owned business that is committed to providing convenient dry cleaning and laundry services for households and organisations.