Business owners and start-ups keen to promote their brands can no longer ignore the importance of social media management and the numerous benefits it can reap for them. Nonetheless, most business owners find it hard to keep up with the competition in term of their social media marketing strategy and its execution, when they attempt
There’s no questioning the fact that content marketing is a key success factor for any Digital Marketing Campaign. Hence it’s important to learn how valuable and impactful content is to be able to convey our expertise to our targeted audience. My research and personal experiences gained over the years writing some great posts and some
The digital marketing landscape continues to see changes every year thanks to newer, faster technology. Brands can no longer rely on the methods they might have used even five years ago if they want to reach as many people as possible. Marketers are slowly, but surely, moving over to digital and are expected to spend
LinkedIn in its attempts to improve the overall user experience has introduced new enhancements to the personal pages of all LinkedIn Premium users. This latest update allows members to stand out among the crowd and showcase their unique personal brand. LinkedIn has introduced 5 types of functional improves. 1. Visual Enhancement: The latest visual enhancement
In my previous article “How Will Social Selling Change your Business in 2014?” I explained why it’s important to embrace this practice for fast-tracking business growth. This article is the second in the series and focuses on how SELLLING should be done on social networks which includes LinkedIn. While many business owners are beginning to
Start Listening, Stop Shouting and Start Collaborating. Soon you’ll find your credibility soaring and members of your network will seek you out for help.
With the ever increasing influence of social media, majority of the progressive businesses have started to establish and manage their online footprint in the best possible way. It has become an essential part of your marketing strategy to plan creative and non- traditional ways to build your personal brand, to create awareness and to generate
So how do you structure your Digital Blueprint to create an impact on the business landscape? That’s what I’m about to share you in this article and explain how you can make an IMPACT with your own Digital Marketing Blueprint!
LinkedIn’s professional networking capability is unmatched by any other such network. This social networking site currently has more than 259 million members worldwide with over 5 and half million members in Australia alone. It is also a leader in terms of generating leads to businesses and is no doubt the best social platform for Business to
LinkedIn rolled out ‘Showcase Pages’ to help businesses share content to more specific and interested audiences. In other words, you can now take your company’s online reputation to another level by targeting fans of your specific products or brands. With this awesome new feature, LinkedIn has begun allowing companies to publish content relating to specific
